I usually search google of interesting new people to follow on twitter, especially in digital marketing and startup. I want to learn from them and their favorite share tweet. Here are my top favorite digital marketing experts that I follow on Twitter, people whose expertise and advice I enjoy, and hope you’re too.
1. John Shahidi–CEO, Shots
John shares a ton of interesting interviews, blog posts, and relevant news articles with his 354,000 followers and gets an astonishing average of 3,800 retweets. He’s just started publishing on Medium and is sure to have plenty of interesting content to share in the future.
2. Donald Miller–Founder, StoryBrand
Donald shares a lot of marketing advice with his 219,000 followers, but also tweets inspirational content for entrepreneurs and business people. While his company, StoryBrand, helps businesses, Don just wrote ScaryClose, a book on relationships that’s climbing the bestseller list.
3. Rand Fishkin–Wizard of Moz
Rand has built an impressive following of over 228,000 people in his lengthy online marketing career. He has a super engaged audience who retweet 66 percent of his tweets thanks to the superior depth of his knowledge and his generosity in giving it away.
4. Tabitha Naylor–Sales and marketing pro
Tabitha is a pro at curating interesting, timely, and relevant content for sales and marketing people. She shares tweets from around the web with her 37,400 followers and regularly engages in conversation with her audience.
5. Ann Handley–Author, marketer, chief content officer, MarketingProfs
Ann is a pioneer in the content marketing industry and is always generous with her time and advice. Her almost 12,000 followers enjoy the quality content she shares from MarketingProfs, industry events, and around the world. Her feed is a treasure trove of knowledge for marketers.
6. Matt Heinz–Founder and president, Heinz Marketing
Matt has diverse interests within the digital marketing spectrum, which makes for an interesting read for his over 56,000 followers. Tune in for a variety of information and insights about content marketing, leadership, marketing strategy, and demand generation.
7. Avinash Kaushik–Digital marketing evangelist, Googler, author
Follow Avinash for a peek inside the brain of the man who serves as digital marketing evangelist for Google and wrote both Web Analytics 2.0 and Web Analytics: An Hour A Day. His 152,000 followers retweet his tweets an average of 13 times each and hang on his every word for the next forward-looking marketing gem.
8. Shelly Kramer–Marketing and brand strategist
Shelly, from v3 Integrated Marketing, has a highly engaged audience of 77,700 followers who reshare 32 percent of her tweets. She tweets several times daily on social media marketing, content, and branding.
9. Danny Sullivan–Founding editor, Search Engine Land, Marketing Land
Danny is fast closing in on half a million followers, and it’s no wonder; he’s been an industry leader in search as long as search has been a thing. He’s usually the first out with news about Google, Bing, or other search engines and is generous with the knowledge he’s willing to share with others.
10. Joe Pulizzi–Z Squared Media
Joe is the brains behind a series of super successful marketing publications and events: Content Marketing Institute, Content Marketing World, and Chief Content Officer. His 68,800 Twitter followers enjoy a first look at emerging trends in content marketing and uber-insightful columns from his publications.